Description
2026-215: Beyond the Multiple: Advanced Market Approach Techniques for Transaction Data Analysis
**Webinar 215: Live Broadcast Date: July 29, 2026, 1:00–3:00 PM ET**
VPS STRAIGHTtalk Webinar Series:
Speakers: Bethany Hearn, CPA/ABV/CFF and Tiffany Mellow, CPA/ABV
Description: This session moves beyond the basic selection of market multiples and focuses on how valuation professionals can assess the reliability and comparability of transaction data. Participants will begin with a brief refresher on the market approach and common pricing multiple formulas. The presentation will then address statistical tools used to evaluate dispersion, relationships among variables, and predictive usefulness within market datasets. Using transaction examples, participants will consider how adjustments may be necessary for revenue recognition differences, EBITDA normalization, working capital, owner compensation, growth expectations, and deal terms.
Learning Objectives:
After completing this session, participants should be able to:
- Describe the market approach and calculate common valuation multiples using observed transaction data.
- Interpret coefficient of variation, correlation, and regression results in the context of comparable company and transaction analyses.
- Recognize transaction characteristics that may require adjustment before deriving or applying market multiples.
- Compare adjusted and unadjusted multiples to assess the effect of data normalization on indicated value.
- Document the rationale for market multiple selection in a manner suitable for valuation workpapers or expert reports.
Handouts:
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- VPS Webinar slides
- Following the webinar, attendees will have access to a video recording of the program
With our simple flat pricing plan, your entire office (up to 20 people) can join us for this 100-minute presentation, earn two hours of CPE credit, and receive an archive recording for $299. Contact jkern@valuationproducts.com if your firm will have more than 20 attendees.
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Program Level: Intermediate
Delivery Method: Group/Internet based
Prerequisites: Basic understanding of business valuation concepts
CPE Credits: Two 50-minute CPE hours / Field of Study: Specialized Knowledge
For more information on CPE credits, refund policies, and complaint resolution visit our CPE page at www.valuationproducts.com/cpe.html.
Note to our loyal repeat customers: We are partnering with the Virginia Society of CPAs to update and streamline our webinar process. As a result, the instructions for registering and accessing the webinar have changed. Please download and read these instructions carefully.
Download the Webinar Participant Instructions at purchase with registration link and details.
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